UCB AUSTRALIA
socially stigmatised and reluctant to share their experiences and insights . To overcome this problem , the Company is creating novel and personal ways for patients and their families to connect , virtually and live , with each other , UCB , their partners and opinion formers .
The “ CrohnsandMe . com ” community is one such example . Patients and their families are regularly invited to discuss the daily realities of their diseases with UCB staff , partners and key opinion informers , providing invaluable insights .
Strategy With the aspiration to be the patientcentric global biopharmaceutical leader transforming the lives of people living with severe diseases , UCB applies strict discipline to its strategy , ensuring the successful execution of their vision .
A prime component of their vision strategy relates to therapeutic areas . This strategy involves focusing on
LEADING DIGITAL PLATFORM
For Patient Communication and Adherence
MedAdvisor is Australia ’ s leading system for medication management and adherence , available from over 1200 Australian pharmacies , free to patients . The platform connects pharmacies and industry with patients via any internet connected device , including PC web browsers or using our popular apps for Apple and Android .
Talk to MedAdvisor about how we help pharmacy groups , GPs and manufacturers connect with patients . queries @ medadvisor . com . au 1300 893 566