PRUDENTIAL BSN TAKAFUL BERHAD
16
Takaful . “ However , despite that , there is still plenty of room for us to grow .” A highly experienced executive in the APAC insurance market , Deen earned a degree in Actuarial Science from the London School of Economics ( 1988 to 1991 ) prior to starting his insurance career in Dubai . From there , he moved to the Asia Pacific Region , with Allianz in 1997 , joining their Indonesian Life Company just a few weeks before the Asian Financial crisis hit the region . He completed a stint with Allianz in his native Pakistan spending four years as CEO of Allianz-EFU Health Insurance , before moving back to the Indonesian Market in early 2005 . After 13 years with Allianz , he joined Prudential Indonesia as Chief Financial Officer and finally took on his current role at PruBSN in 2014 , Deen says that he came to recognise both the challenges and significant potential of the Malaysian market , especially in the area of Islamic Insurance or Takaful . “ Malaysia is a fairly heavily regulated market , but I don ’ t mean that in a negative way . While we always have
DECEMBER 2020