company ’ s diverse cast of investors . “ We have Pelion Ventures from Salt Lake . We have The Chennai Angels from India , Vertex Ventures from Singapore and obviously Cisco ,” he says . “ Cisco is very interesting because they are a strategic investor . They ’ re hands on . They understand what ’ s happening . At the same time , they have great respect for who runs the business .” Within their own region , each investor brings a different skillset to the table . For example , our Singapore business has hugely benefited from the introductions that Vertex has made for us . They ’ re a very well-known name in the region .”
Looking to the future , Muthukrishnan is excited about both the rising tide of the customer experience market and the course CloudCherry has plotted . “ All of our focus and energies are on making sure our predictive analytics are ahead of the curve ,” he says , noting that , more and more , we are heading for a survey-less world . “ What do you do in a world where the customer isn ’ t really telling you what they want directly ? We ’ re optimising for a world where the standards of customer listening are going to be radically different .”
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asia . businesschief . com