PIZZA HUT IS CELEBRATING A QUARTER OF A CENTURY IN PAKISTAN , AND WHILE ITS LEGACY REMAINS STRONG , THE RESTAURANT BRAND IS STRIVING FOR # MLFG – TO BECOME THE MOST-LOVED , FASTEST-GROWING IN THE MARKET
From night-time cocktail bars in the UK to robot waiters in China , the Pizza Hut brand is making its mark all around the world . The most iconic international pizza brand has become a household name for millions of people , and 2017 marks 25 years since arriving in Pakistan .
Now firmly established in the country , the past year in particular has heralded substantial growth and regeneration , with the year ahead showing no sign of losing that momentum . Enter Tony Ozanne , Chief Operating Officer ( COO ) at Pizza Hut Pakistan , owned by MCR Pvt . Ltd . and under the Yum ! umbrella of food brands .
Tasked with making sure the company stays clear of increasing local competitors and continues to offer relevance and quality to customers , Ozanne ’ s remit can be condensed into the hashtag # mlfg – the global Pizza Hut ambition to become the most-loved , fastest growing food brand . Despite being able to build on 25 years of heritage , the Australian COO arrived with timely added urgency in January 2016 .
“ Pizza Hut has gone through two franchise terms and is the first international brand in Pakistan , so over the years it may have rested on its laurels a little ,” he explains . “ Competition has come to the market so we ’ re getting things up to speed .
32 April 2017