Business Chief APAC+ANZ Magazine April 2016 | Page 33

BUSINESS REVIEW AUSTRALIA

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AMAZON

WEB SERVICES

Amazon Web Services ( AWS ) provides key infrastructure services to businesses in the form of cloud computing . The ultimate benefit of this collaboration is the ability to leverage a new business model and turn capital infrastructure expenses into variable costs . Because of this scalability , businesses won ’ t need to plan and procure servers and other IT resources so far in advance . Amazon DevPay is an easy-touse online billing and account management service that makes it easy for companies to sell applications that are either built
in or run on top of AWS , and make running applications in the cloud and on demand easier for developers . With annual revenue of approximately US $ 10 billion and nearly 2500 certified partners , AWS intends to accelerate cloud success through their rich platform services such as analytics , mobile services , enterprise applications and IoT . In addition , it will improve operational efficiency and developer productivity through management and developer tools .
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