BUS 660 Entire Courses of Grand Canyon University BUS 660 Entire Courses of Grand Canyon University | Page 8

Identify two business situations or problems within your current organization or
industry. Articulate how one of these lends itself to a simple linear regression and
how one does not. Why is simple linear regression appropriate to address one
situation or problem but not the other? Support your ideas with evidence from the
readings.
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BUS 660 Week 3 Discussion 2 | Assignment Help | Grand Canyon University
You are the vice president of sales for Terra Firma, a company that manufactures
outdoor sporting gear. You receive a report on your desk one morning that claims
little or no relationship between the University of Michigan Consumer Sentiment
Index (CSI) and outdoor sporting gear sales. The claim is based on a very low R2 of
the simple regression model, using these two variables (CSI and sales). Discuss how
you would (or should) react to this report and why. What clarifying questions might
you ask?
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BUS 660 Week 3 Assignment Help 1 | Case Study | Grand Canyon University
Simple Regression Models Case Study: Mystery Shoppers