ICA 335
ICA 337
ICA 338
ICA 339
ICA 413
ICA 423
ICA 427
* ICA 430
ICA 445
ICA 490
* ICO 301
Event Planning and Management
Brand Communication
Training and Development
Digital Media
Issues and Crisis Management
Advanced Writing for
Communication Professions
Special Topics in Communication
Cooperative Education
Practicum in Communication
Independent Study
Pre-Cooperative Education
Free Electives
3
3
3
3
3
3 includes not only issues of nationalities, ethnicity, and race,
but also gender, socioeconomic status, religion, age, etc.
Through the use of co-cultural, cross-cultural, and intercul-
tural examples, students will explore how communication is a
key component of bringing cultural differences.
3
3
3
3
3 This course introduces students to different types of
mass media, including print, broadcast, electronic and other
modern forms of mass media. Students will examine the role,
structure, process, impacts, effects, and ethics of mass
media in modern society.
(6 credits)
Free Electives includes all other courses offered by
Bangkok University International or those approved by BU
International Policy Committee.
Communication Arts Courses:
ICA 111 Introductions to Communication
ICA 121 Introduction to Mass Media
ICA 211 Effective Public Speaking
This course is a practical course in the principles
of public speaking. Its emphasis is on the message organi-
zation, reasoning with evidence, and delivery skills. The basic
principles are creativity applied in a variety of formal and
informal public speaking situations.
This course introduces students to communication
as a process and its applications in various modern contexts
such as interperson l, group, organizational and mass
communication. The course will focus on understanding the
principles underlying communication in modern contexts.
Students will be asked to explore, question, and understand-
ing the world through communication. ICA 215 Communication Planning and Management
ICA 120 Intercultural Communication This course examines the modern process of
communication in changing human thinking beliefs, attitudes,
and behaviors. Students will explore the persuasiveness of
This course explores the role of communication in
understanding, accepting, and appreciating cultural differ-
ences. Students in this course will understand that culture
This course introduces students to the principles
and processes of systematic communication planning and
evaluation from a communication theory and research
perspective. Students will leave this class having created a
communication plan.
ICA 221 Communication and Persuasion
BANGKOK UNIVERSITY INTERNATIONAL 69