Building & Investment (Nov- Dec 2018) November - December 2018 | Page 47
TAPPING THE GREEN MARKET
dŚĞ^/Z/DĐŽͲ>ĂďĞůůŝŶŐ^ĐŚĞŵĞŚĂƐŐĞŶĞƌĂƚĞĚƐŝŐŶŝĮĐĂŶƚŝŶƚĞƌĞƐƚ
ĨƌŽŵůŽĐĂůŵĂŶƵĨĂĐƚƵƌĞƌƐǁŚŽĂƌĞŬĞĞŶƚŽƚĂƉŝŶƚŽƚŚĞŐƌŽǁŝŶŐ
ŵĂƌŬĞƚĨŽƌĞŶǀŝƌŽŶŵĞŶƚĂůůLJͲĨƌŝĞŶĚůLJƉƌŽĚƵĐƚƐ͘&ŽƌĞdžĂŵƉůĞ͕ŵŽƐƚ
local paint and water pipes manufacturers are now licensees under
the Eco-Labelling Scheme. However, the appeal of environmentally
sustainable products extends further than just local consumers.
dŚĞDĂůĂLJƐŝĂŶ'ŽǀĞƌŶŵĞŶƚŝƐĂůƐŽĂĐƟǀĞůLJŝŶǀŽůǀĞĚŝŶ
ƉƌŽŵŽƟŶŐƚŚĞƵƐĞŽĨŐƌĞĞŶƉƌŽĚƵĐƚƐĂŵŽŶŐŝƚƐĂŐĞŶĐŝĞƐ͘ƚƚŚĞ
hŶŝƚĞĚEĂƟŽŶƐ&ƌĂŵĞǁŽƌŬŽŶůŝŵĂƚĞŚĂŶŐĞŽŶĨĞƌĞŶĐĞŝŶ
ĞĐĞŵďĞƌϮϬϬϵ͕DĂůĂLJƐŝĂƉůĞĚŐĞĚƚŽƌĞĚƵĐĞŝƚƐĐĂƌďŽŶĚŝŽdžŝĚĞ
emissions by as much as 40% compared to 2005 levels. In order
ƚŽƌĞĂůŝƐĞƚŚŝƐĂŵďŝƟŽƵƐƚĂƌŐĞƚ͕ƚŚĞŐŽǀĞƌŶŵĞŶƚŚĂƐĞƐƚĂďůŝƐŚĞĚ
ĂŶƵŵďĞƌŽĨŝŶŝƟĂƟǀĞƐƚŽƉƌŽŵŽƚĞƚŚĞĂĚŽƉƟŽŶĂŶĚĂƉƉůŝĐĂƟŽŶ
ŽĨ'ƌĞĞŶdĞĐŚŶŽůŽŐLJ͕ŽŶĞŽĨǁŚŝĐŚŝƐŐƌĞĞŶƉƌŽĐƵƌĞŵĞŶƚ͘dŚĞ
mechanism for green procurement has been implemented in
ŐŽǀĞƌŶŵĞŶƚĂŐĞŶĐŝĞƐĂƐǁĞůůĂƐĂŶĂƟŽŶĂůĞĐŽͲůĂďĞůůŝŶŐƐĐŚĞŵĞ
ƚŽƐƵƉƉŽƌƚƚŚŝƐŝŶŝƟĂƟǀĞ͘^/Z/DŝƐǁŽƌŬŝŶŐĐůŽƐĞůLJǁŝƚŚƚŚĞ
ŐŽǀĞƌŶŵĞŶƚŽŶƚŚĞƐĞŝŶŝƟĂƟǀĞƐ͘
The SIRIM Eco-Labelling Scheme is also gaining ground
ŽǀĞƌƐĞĂƐ͘dŚĞ^/Z/DĐŽͲ>ĂďĞůŚĂƐďĞĐŽŵĞĂŶŝŶƚĞƌŶĂƟŽŶĂůůLJͲ
ƌĞĐŽŐŶŝƐĞĚƐƚĂŶĚĂƌĚ͕ǁŝƚŚƚŚĞĂĐĐĞƉƚĂŶĐĞŽĨ^/Z/DY^
/ŶƚĞƌŶĂƟŽŶĂůĂƐĂĨƵůůŵĞŵďĞƌŽĨƚŚĞ'ůŽďĂůĐŽůĂďĞůůŝŶŐEĞƚǁŽƌŬ
;'EͿʹĂŶŽŶͲƉƌŽĮƚŝŶƚĞƌŶĂƟŽŶĂůĂƐƐŽĐŝĂƟŽŶŽĨƚŚŝƌĚͲƉĂƌƚLJ
ĞŶǀŝƌŽŶŵĞŶƚĂůƉĞƌĨŽƌŵĂŶĐĞůĂďĞůůŝŶŐŽƌŐĂŶŝƐĂƟŽŶƐĨŽƵŶĚĞĚǁŝƚŚ
ƚŚĞĂŝŵŽĨŝŵƉƌŽǀŝŶŐ͕ƉƌŽŵŽƟŶŐ͕ĂŶĚĚĞǀĞůŽƉŝŶŐƚŚĞĞĐŽͲůĂďĞůůŝŶŐ
of products and services worldwide.
^/Z/DY^/ŶƚĞƌŶĂƟŽŶĂů͛ƐŵĞŵďĞƌƐŚŝƉŝŶ'EĂƩĞƐƚƐƚŽƚŚĞ
credibility of the SIRIM Eco-Labelling Scheme and puts it on par
with the eco-labelling schemes of other member countries.
The complete SIRIM Eco-Labelling Scheme criteria is available
at ŚƩƉ͗ͬͬǁǁǁ͘ƐŝƌŝŵͲƋĂƐ͘ĐŽŵ͘ŵLJ
Building & Investment | www.b-i.biz 45