Building & Investment (Nov- Dec 2018) November - December 2018 | Page 47

TAPPING THE GREEN MARKET dŚĞ^/Z/DĐŽͲ>ĂďĞůůŝŶŐ^ĐŚĞŵĞŚĂƐŐĞŶĞƌĂƚĞĚƐŝŐŶŝĮĐĂŶƚŝŶƚĞƌĞƐƚ ĨƌŽŵůŽĐĂůŵĂŶƵĨĂĐƚƵƌĞƌƐǁŚŽĂƌĞŬĞĞŶƚŽƚĂƉŝŶƚŽƚŚĞŐƌŽǁŝŶŐ ŵĂƌŬĞƚĨŽƌĞŶǀŝƌŽŶŵĞŶƚĂůůLJͲĨƌŝĞŶĚůLJƉƌŽĚƵĐƚƐ͘&ŽƌĞdžĂŵƉůĞ͕ŵŽƐƚ local paint and water pipes manufacturers are now licensees under the Eco-Labelling Scheme. However, the appeal of environmentally sustainable products extends further than just local consumers.  dŚĞDĂůĂLJƐŝĂŶ'ŽǀĞƌŶŵĞŶƚŝƐĂůƐŽĂĐƟǀĞůLJŝŶǀŽůǀĞĚŝŶ ƉƌŽŵŽƟŶŐƚŚĞƵƐĞŽĨŐƌĞĞŶƉƌŽĚƵĐƚƐĂŵŽŶŐŝƚƐĂŐĞŶĐŝĞƐ͘ƚƚŚĞ hŶŝƚĞĚEĂƟŽŶƐ&ƌĂŵĞǁŽƌŬŽŶůŝŵĂƚĞŚĂŶŐĞŽŶĨĞƌĞŶĐĞŝŶ ĞĐĞŵďĞƌϮϬϬϵ͕DĂůĂLJƐŝĂƉůĞĚŐĞĚƚŽƌĞĚƵĐĞŝƚƐĐĂƌďŽŶĚŝŽdžŝĚĞ emissions by as much as 40% compared to 2005 levels. In order ƚŽƌĞĂůŝƐĞƚŚŝƐĂŵďŝƟŽƵƐƚĂƌŐĞƚ͕ƚŚĞŐŽǀĞƌŶŵĞŶƚŚĂƐĞƐƚĂďůŝƐŚĞĚ ĂŶƵŵďĞƌŽĨŝŶŝƟĂƟǀĞƐƚŽƉƌŽŵŽƚĞƚŚĞĂĚŽƉƟŽŶĂŶĚĂƉƉůŝĐĂƟŽŶ ŽĨ'ƌĞĞŶdĞĐŚŶŽůŽŐLJ͕ŽŶĞŽĨǁŚŝĐŚŝƐŐƌĞĞŶƉƌŽĐƵƌĞŵĞŶƚ͘dŚĞ mechanism for green procurement has been implemented in ŐŽǀĞƌŶŵĞŶƚĂŐĞŶĐŝĞƐĂƐǁĞůůĂƐĂŶĂƟŽŶĂůĞĐŽͲůĂďĞůůŝŶŐƐĐŚĞŵĞ ƚŽƐƵƉƉŽƌƚƚŚŝƐŝŶŝƟĂƟǀĞ͘^/Z/DŝƐǁŽƌŬŝŶŐĐůŽƐĞůLJǁŝƚŚƚŚĞ ŐŽǀĞƌŶŵĞŶƚŽŶƚŚĞƐĞŝŶŝƟĂƟǀĞƐ͘ The SIRIM Eco-Labelling Scheme is also gaining ground ŽǀĞƌƐĞĂƐ͘dŚĞ^/Z/DĐŽͲ>ĂďĞůŚĂƐďĞĐŽŵĞĂŶŝŶƚĞƌŶĂƟŽŶĂůůLJͲ ƌĞĐŽŐŶŝƐĞĚƐƚĂŶĚĂƌĚ͕ǁŝƚŚƚŚĞĂĐĐĞƉƚĂŶĐĞŽĨ^/Z/DY^ /ŶƚĞƌŶĂƟŽŶĂůĂƐĂĨƵůůŵĞŵďĞƌŽĨƚŚĞ'ůŽďĂůĐŽůĂďĞůůŝŶŐEĞƚǁŽƌŬ ;'EͿʹĂŶŽŶͲƉƌŽĮƚŝŶƚĞƌŶĂƟŽŶĂůĂƐƐŽĐŝĂƟŽŶŽĨƚŚŝƌĚͲƉĂƌƚLJ ĞŶǀŝƌŽŶŵĞŶƚĂůƉĞƌĨŽƌŵĂŶĐĞůĂďĞůůŝŶŐŽƌŐĂŶŝƐĂƟŽŶƐĨŽƵŶĚĞĚǁŝƚŚ ƚŚĞĂŝŵŽĨŝŵƉƌŽǀŝŶŐ͕ƉƌŽŵŽƟŶŐ͕ĂŶĚĚĞǀĞůŽƉŝŶŐƚŚĞĞĐŽͲůĂďĞůůŝŶŐ of products and services worldwide.  ^/Z/DY^/ŶƚĞƌŶĂƟŽŶĂů͛ƐŵĞŵďĞƌƐŚŝƉŝŶ'EĂƩĞƐƚƐƚŽƚŚĞ credibility of the SIRIM Eco-Labelling Scheme and puts it on par with the eco-labelling schemes of other member countries. The complete SIRIM Eco-Labelling Scheme criteria is available at ŚƩƉ͗ͬͬǁǁǁ͘ƐŝƌŝŵͲƋĂƐ͘ĐŽŵ͘ŵLJ Building & Investment | www.b-i.biz 45