General Plan elements and any new elements that will be
included in the update process.
Informational Brochure #2 (Visioning and Scenario
Planning Results Brochure): The second brochure will
describe the results of the visioning and scenario planning
process. It will also provide an overview of the standard
General Plan elements and any new elements that will be
included in the update process.
Informational Brochure #3 (Executive Summary): The
third and final informational brochure will be prepared to
provide an executive summary of the final draft of the
Buckeye General Plan update. This brochure will also
include a summary of the implementation goals.
Social Media
Using Social media effectively can help engage diverse
populations that have not participated in planning events in
the past. For the Buckeye General Plan update, short
statements will be created that the City can post on
Facebook and/or Twitter accounts. These posts will highlight
upcoming public engagement events or other key milestones
in the plan process. Below is a tentative schedule of tweets
prior to each public meeting, workshop or hearing. Also
included is a sample tweet.
Meeting &
Timing
General Rules
Project Website
An interactive website provides easy access to current
information on the status of the project, a means to advertise
upcoming events, and provides a way to download
documents and presentations. The Buckeye General Plan
update website will:
Include information on the project, public participation
events, and a library of all public materials.
Contain two (2) online surveys that can be completed
by participants. Given the distribution, these will be
informational surveys, but will not be statistically
controlled.
Provide online access to key geographic information
on existing conditions, alternatives and draft land use
plan using ArcGIS Online technologies.
Video
One (1) short (3 minute) video may be developed and used
during the project to illustrate sites or planning options.
Media Relations
Draft news releases will be prepared relative to the General
Plan update process, milestones, and public outreach
events. Up to three (3) news releases will be prepared for the
Planning Commission and City Council Workshops and
Public Hearings, two (2) for Planning and Zoning
Commission meetings and one (1) for City Council.
4 | Page
Workshpp-1:
10 Days Prior
1
Purpose and
Sample Tweet
Follow others. Retweet others, especially
followers. Post interesting articles relating
to planning content from other sources.
Always use #EnvisionBuckeye2040 in
tweet.
#EnvisionBuckeye2040 is Buckeye’s
General Plan update. Learn more here:
(link to website)
2
Join #EnvisionBuckeye2040 for our
community kick off meeting. (link meeting
flyer and agenda)
3
What is a General Plan? It has three
defining features, General,
Comprehensive and Long-range. (link
Fact Sheet #1)
Workshop-1:
1-5 Days Prior
4
5
Workshop-1:
Event Day
6
#EnvisionBuckeye2040 is Buckeye’s
General Plan update. Learn more here:
(link to website)
See what other communities have done.
(link other community examples)
#EnvisionBuckeye2040
Post interesting info during meeting along
with photo.
Workshop-1:
1-3 Days After
7
Post summary of meeting along with
photos and materials.