BSA 375 Assignment Information Gathering Techniques
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Consider the following fictitious scenario:
A large chain restaurant hires your team as consultants. The
restaurant executives are launching a new marketing campaign that
guarantees customers receive their food within 20 minutes or they
receive a free dessert. They believe they can use their IT software
systems to assist with this marketing campaign, but need guidance.
They have hired your team to gather information from the restaurant
employees and managers to see where improvements can be made.
Prepare a survey/questionnaire that your team will give to all
restaurant employees and managers about process improvements.
Prepare a list of interview questions your team will ask senior
restaurant employees about process improvements.
As a team, write a 1- to 2-page executive summary that analyzes and
explains the survey/questionnaire and the interview questions you
have created.
Determine how these information-gathering tools will find answers
the executives are seeking.
Format your summary according to APA guidelines.
Submit your summary, the questionnaire, and the interview questions
as one Microsoft® Word document to the Assignment Files tab.
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BSA 375 Assignment Training and Support Paper
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www.uophelp.com