Broadcast Beat Magazine 2017 NAB Show NY/SMPTE Special Edition | Page 74

to:
• create more customized
video-on-demand content
through robust metadata
tagging of existing data in
the library.
• provide better ROI metrics
to sponsors by identifying
where and how often a logo
appeared in highlight clips
beyond an original broad-
cast.
• accelerate
post-produc-
tion workflows through
enhanced context-based
search and discovery.
The combination of Quantum’s
StorNext with Veritone aiWARE
lets you extract new levels of
intelligence from your video
and audio content without the
cost and trouble of moving your
library to the cloud. It’s a true
differentiator that opens up
new opportunities for you to
monetize your content, better
serve your customers, and ulti-
mately grow your business.
Keith Lissak is Senior Director,
Media & Entertainment Solutions
Marketing, at Quantum. He
brings more than 25 years of
experience to his role as a mar-
keter and journalist covering
high-end digital media technol-
ogy.
74 • Broadcast Beat Magazine • www.broadcastbeat.com