Broadcast Beat Magazine 2016 BroadcastAsia Edition | Page 35

Avid Interplay | MAM 5

What’s not to love with a fully-integrated modular platform? MAM 5 represents Avid Interplay’s “A” Game; they packed the perfect features into this beauty, so it’s not cumbersome, but offers a broad array of capabilities. Low maintenance and streamlined integration allow you to upgrade your workflow to peak efficiency with the fully-integrated support the MAM 5provides for Avid, as well as third-party systems. Easy scaling, expanded collaborative capabilities, and the ability to track millions of digital assets throughout their lifecycles

allows super-fast management of content. Reprocess existing content for maximum monetization of your digital resources. Stratified metadata allows numerous customizable actions to be performed swiftly. Nice.

See it here:

https://www.avid.com/products/Interplay-MAM

Channel Box Prime

Concerned about branding? Look no further - bold branding elements such as up-to-the-minute headlines, sports scores, financial data, weather reports, snipes, social media commentary, and automated promos are delivered via Channel Box PRIME - the newest, most advanced member of Chyron¬Hego’s popular channel branding solution. Channel Box Prime offers a full complement of automation interfaces including PBUS, VDPC, Intelligent Interface, C#, VB, UDP clients, JScript and other scripting technologies, all

controlled through the use of Dock¬ing Panels and Master Control Panels. Impress your audience with easy to use, customized transitions, including: unique Warp Effects, Auto-Follow, Mask, Render Texture, and more. For more info, go to:

http://chyronhego.com/channel-branding/channel-box-prime