CONTENTS
OCTOBER 2016
5 THE INTRODUCTION
7-8 THE RISE IN SOCIAL MEDIA
14 INFLUENCE OF SALE
PROMOTIONS
16 THE CONTRIBUTION FROM
STUDENTS
18-20 AFFILIATE MARKETING
23-24 INFLUENCE OF CUSTOMER
REVIEWS
27 ISSUE WITH ONLINE
RETAILING
31 IS IT REALLY THE END OF THE
HIGH STREET?
32 THE EFFECT OF PERSONAL
SHOPPERS
35 OPPORTUNITIES STORES HAVE
TAKEN TO ADVANCE IN-STORE
SHOPPING
36-37 THE EFFECT OF WINDOW
DISPLAYS
38-43 SWOT
45 CONCLUSION
47-48 IMAGE REFERENCE
49-52 WRITTEN REFERENCE
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