Brewarrina Shire Destination Management Plan Brewarrina Shire destination management plan | Page 2

CONTENTS 1. INTRODUCTION 2. STRATEGIC CONTEXT 3. BREWARRINA SHIRE - OUR DESTINATION 4. REGIONAL CONTEXT 5. VISITOR MARKETS 6. IMPROVING THE VISITOR EXPERIENCE - OVERVIEW 7. IMPROVE THE PRESENTATION OF BREWARRINA & THE VILLAGES 8. EXPAND THE ATTRACTION AND ACTIVITY BASE OF BREWARRINA 9. LEVERAGE THE GOODOOGA HOT POOL & ASSETS IN THE NORTH OF THE SHIRE 10. ENHANCE AND EXPAND ABORIGINAL ATTRACTIONS AND ACTIVITIES 11. IMPROVE INFRASTRUCTURE, FACILITIES & SERVICES TO SUPPORT VISITATION 12. MARKET AND PROMOTE THE SHIRE 13. STRATEGIC DIRECTIONS & ACTIONS 14. MONITORING REFERENCES INDEX OF PHOTOGRAPHS APPENDICES A1. ATTRACTIONS IN THE LGAs SURROUNDING BREWARRINA A2. ATTRACTIONS & ACTIVITIES: KAMILAROI HIGHWAY CORRIDOR BREWARRINA SHIRE DESTINATION MANAGEMENT PLAN 2019-2022 Prepared by: JENNY RAND and ASSOCIATES www.jennyrand.com.au BREWARRINA SHIRE DESTINATION MANAGEMENT PLAN 2019 - 2022 1 6 16 26 31 40 41 43 47 52 58 64 68 83 84 85 88 90 Contact: Community Services Manager BREWARRINA SHIRE COUNCIL 57 Bathurst Street Brewarrina NSW 2839 Telephone: [phone] Email: [email protected] Web: www.brewarrina.nsw.gov.au 2