brandknewmag.com
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YNew
India’s first consignment store re-sells used
electrical devices
Opened in Hyderabad during July 2013, YNew is a consignment store
which allows consumers to buy and sell pre-owned electrical devices like
smartphones, tablets, and laptops. All products are tested and certified
by YNew engineers and sold with a free 30-day service warranty, with
sellers charged a 12-15% fee of the final sale price.
GreenBug
Mumbai nonprofit runs stores specializing in
pre-used goods
Opened in Mumbai in March 2013, GreenBug is a nonprofit which
launches and operates retail stores specializing in secondhand or gently
used items, to encourage reused or upcycled retail. Regular promotions
include pop-up shops at university campuses and reusable mug
giveaways to reduce disposable cups.
Milan Station
Secondhand luxury booming in China
Milan Station, a chain selling secondhand luxury branded handbags
and apparel, opened its sixth store in Shanghai in 2013, with plans
to expand further in 2014. With the government cracking down on
corruption and Chinese netizens exposing lavish displays of wealth by
officials, expect the (re)selling of luxury “gifts” to continue into 2014,
further increasing the supply of affordable secondhand goods (and
opportunities for those who (re)sell them).
“In 2013, over 300 new secondhand luxury stores opened
in China, with sales of approximately CNY 3 billion (USD
4.94 billion).”
(Fortune Character Institute, October 2013)
Duriana
Find, chat and buy with local sellers
Launched in Singapore in November 2013, Duriana is a locationbased, P2P marketplace app enabling users to search for ‘pre-loved’
items within their immediate vicinity, such as vintage apparel, gadgets,
furniture and baby clothes. Sellers can create listings by taking a
picture of the product and posting it via the app, then communicate
via Duriana’s inbuilt messaging platform to finalize bidding, payment,
delivery or an exchange.
Chic Stash
Concierge service makes secondhand fashion
convenient
Launched in February 2013, Chic Stash is a Singapore-based ecommerce
platform for ‘pre-loved’ fashion. Users submit garments they wish to sell
on the site, or arrange for Chic Stash’s concierges to pick up unwanted
items free of charge. Shoppers can find secondhand goods from brands
such as Gucci, Marni and Givenchy for up to 90% off retail.