Kantar unveils a new corporate identity
…The unified look and feel reflects a more collaborative working approach.
All 12 brands will have Kantar as its prefix
Kantar recently announced the launch of
a new corporate identity for the parent
brand
and
its
12-strong
family
of
operating brands to give a unified look
and feel across the whole business.
Operating brands will now have a Kantar
prefix and a new, common typeface. For
instance, Millward Brown, IMRB and TNS
will now become Kantar Millward Brown,
Kantar IMRB and Kantar TNS.
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