Campari and 2Face: the romance with the ageless legend
On April 20th, at the 4th edition of the Nigerian
Entertainment
Conference,
Campari
announced
Innocent Idibia, popularly known as 2Baba as the
new brand ambassador for Nigeria. A first of its kind,
not a few gathered there punched their calculators to
determine the worth of the endorsement deal.
Known all over the world as a premium liqueur, the
deal is a continuation of Campari’s commitment in
creating legacies with its signature products.
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