Brand Spur Issue 7 | Page 47

Brand Strengthen

Jumia Market Launches New Website Colour Theme to Enhance Customer Experience
The community based online marketplace Jumia Market is launching this week a new, improved version of its shopping platform, overhauling its design, signature color and its customer’ s shopping journey. The website will sport the color green to delight all the customers and partners. With this move, Jumia Market will reassert its value proposition to its customers and focus on its three most distinct added values, offering the best deals and unique products that customer would not be able to find anywhere else, providing a safe place to buy and sell and gathering on one single platform the largest and most diverse community of sellers and buyers. Read more...