Pay TV News
Disparity In Africa’s Pay-TV Subscription Rate
…GODDIE OFOSE takes a look at the myth being peddled that Nigerians pay the highest subscription rates in the African continent.
As at last year, precisely, November 17, 2015, Nigeria’s pay-TV market was rated as second largest in
Africa with about 14.5 per cent domination, according to the study done by telecom, TV and media
business market research firm, Dataxis.
South Africa was rated number one in the continent pay-TV market with 35.8 per cent of the
continent’s total market share dominated by a single, deep-rooted player, Multichoice, with its DStv
offering.
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