Jay Burgett is global trademark counsel for Mars Wrigley in Chicago. He leads a team of experienced trademark
professionals and manages large global trademark portfolios in clearance, prosecution, enforcement and advertising
matters. Mr. Burgett focuses on brand protection and enforcement strategies and leads litigation and dispute matters
in various countries around the globe. He serves as a member of the Mars Wrigley anti-counterfeiting task force and
leads cross-border counterfeit actions, including online and on-the-ground investigations and police and court actions.
Mr. Burgett also manages Mars Wrigley’s domain names and counsels global clients on IP risks, licensing, co-branding,
large-scale ad campaigns, online/social media and compliance issues. Prior to joining Mars Wrigley in 2014, Mr. Burgett
was senior associate at Norvell IP in Chicago where he represented many well-known brands in fashion and other
prominent industries. He worked on a wide array of trademark, copyright and advertising matters, including
representing clients before the TTAB and in federal court. Mr. Burgett started his career at Brinks Gilson & Lione as an
IP associate. Mr. Burgett has a degree in electrical engineering and mathematics from the University of Illinois in
Champaign-Urbana and a law degree from the Chicago-Kent College of Law.
Jay Kennedy is an assistant professor in the A-CAPP Center and School of Criminal Justice. He received his doctor of
philosophy degree in criminal justice at the University of Cincinnati, where he was a Graduate School Dean's
Distinguished Fellow, a Yates Scholar, and was awarded a Graduate Minority Fellowship from the American Society of
Criminology, as well as receiving several research grants and awards. A graduate of the master of business
administration degree program at the Carl H. Linden College of Business, University of Cincinnati, his research focuses
on deviance within corporations. Specifically, exploreing issues of employee theft within small businesses, the
multi-level antecedents of corporate crime, and the role of business ethics plays in decision-making. Jay’s work is
interdisciplinary in nature, and has appeared in several outlets, including American Behavioral Scientist, Criminal Justice
Review, Journal of Crime and Justice, Journal of Financial Crime, Security Journal, and Victims and Offenders.
Jeff Rojek is the director of the Center Anti-Counterfeiting and Product Protection and associate professor in the School
of Criminal Justice and at Michigan State University. As director and is responsible for the strategic development and
engagement in the center’s research, education and outreach efforts, including building relationships with industry and
law enforcement partners and fostering multidisciplinary collaborations with scholars from diverse disciplines from
Michigan State University and other institutions. He received his doctor of philosophy in criminology and criminal justice
from the University of Missouri-St. Louis. Prior to joining MSU, Jeff was the director of the Center for Law and Human
Behavior and the University of Texas at El Paso, where is research career focused around partnering with the law
enforcement community. He has received more than $3 million in research funding from federal, state, and local
agencies to examine topics that include police practitioner-researcher partnerships, intelligence led-policing, violent
crime, law enforcement response to disasters, officer decision-making, officer safety and police training.
Jeff Walker is a detective with the San Antonio Police Department in San Antonio, Texas. He is currently assigned to the
Department of Homeland Security as a task force officer combating the importation, distribution and sale of counterfeit
trademarks. Jeff has 24 years on the department and over 9 years, full time investigative experience, in working
intellectual property theft cases.
Jim Simmons is the Director for Brand Protection for Qualcomm Inc. He is responsible for the establishment and leading
Brand Protection’s Forensic Lab focused on Global IP violations, Trademark abuse, and Counterfeit and Royalty
Compliance investigations. Jim has 15 years of global brand protection experience ranging from partner audits and
training, grey market supply chain investigations and internal employee code of conduct actions. Prior to Qualcomm, he
was with Cisco’s Brand Protection team focusing on channel compliance efforts and counterfeit investigations for Latin
America and prior to Cisco, he was with HP/Compaq’s Brand Protection team which resulted in multi-million dollar civil
and criminal cases tied to grey market fraud investigations. Jim served as Vice President of Membership Services for
China based, Quality Brand Protection Committee and participated in the founding of AGMA. Jim is a Certified Fraud
Examiner, has a Finance Degree for the University of Texas and a Master’s in Criminal Justice from Boston University.
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