BRAND PROTECTION STRATEGY SUMMIT
SPEAKER
BIOS
E-COMMERCE SPEAKERS (CONT.)
have appeared in the International Criminal Justice Review, Journal of Criminal Law
and Criminology, Global Crime, European Journal of Criminology, International
Journal of Comparative and Applied Criminal Justice, Trends in Organized Crime, and
Journal of Brand Management.
Donna Gregory is the Unit Chief at the Internet Crime Complaint Center (IC3) under the
FBI Cyber Division, Cyber Operations Engagement Section and leads a Unit of
approximately 45 Cyber and Criminal Division staff. UC Gregory has served with the FBI
for 23 years, entering on duty July 1994. Her primary focus is working with both the private
and public sector to develop effective alliances, define growing trends, and ensure IC3 filed
information is processed for investigative and intelligence purposes for law enforcement
and public awareness. She has been with the IC3 since its development in 2000. Prior to the
IC3, Ms. Gregory was a Supervisor in the National Instant Criminal Background Check
System (NICS) where she assisted in the set up phase of NICS program after the
implementation of the Brady Bill.
Hairong Li is a Professor of Advertising, faculty associate of the Center for Business and Social
Analytics, and core faculty of Asian Studies Center, Michigan State University. His research
covers the uses, effects and implications of digital technology in advertising, communication
and marketing. He has received grants from Baidu, Google, WPP, Microsoft, Marketing Science
Institute, American Academy of Advertising, MSU Foundation and other sources. He has
published extensively, and his articles have appeared in many top journals, such as the Journal
of Advertising, Journal of Advertising Research, International Journal of Advertising, Journalism
and Mass Communication Quarterly, New Media and Society, Journal of Computer-Mediated
Communication, Journal of Consumer Psychology, Psychology and Marketing, Journal of
Interactive Marketing, and Journal of International Business Studies. Dr. Li is a founding editor of
the Journal of Interactive Advertising and an editorial board member of three major academic
journals in the United States and Europe. His professional experience also includes chair for the
American Academy of Advertising 2017 Pre-conference on computational advertising in Boston
and 2014 Pre-conference on big data for advertising research and education in Atlanta, guest
editor of a special issue on big data for the Journal of Advertising, visiting professor at City
University of Hong Hong, executive director for Panmedia Institute in Beijing, senior visiting
scholar at Tsinghua University, chair of the American Academy of Advertising 2009 Asia-Pacific
Conference in Beijing, speaker for a FTC mobile commerce town hall meeting, chair of the AAA
2004 Publications Committee, and Fulbright Scholar at Nanyang Technological University in
Singapore.
Jay Kennedy is an Assistant Professor in the Center for Anti-Counterfeiting and Product
Protection (A-CAPP) and School of Criminal Justice at Michigan State University. He received
his Ph.D. in Criminal Justice at the University of Cincinnati, where he was Graduate School
Dean’s Distinguished Fel low, as well as a Yates Scholar. While at the University of Cincinnati,
Jay was awarded a Graduate Minority Fellowship from the American Society of Criminology,
and received several research grants and awards. A graduate of the MBA program at the Carl
H. Lindner College of Business, University of Cincinnati, his research focuses upon deviance
within corporations. Specifically, his research and published works explore issues of
employee theft within small businesses, the multi-level antecedents of corporate crime, and
the role business ethics plays in decision-making. Prior to attending graduate school, Jay
spent just over 8 years working for a number of corporations in the metro Detroit area,
including a major non-profit organization, a family-owned automotive supplier, and a
Fortune 100 corporation.
Kebharu Smith is a Senior Trial Attorney with the Computer Crime and Intellectual Property
Section (CCIPS) of the United States Department of Justice’s Criminal Division where he
prosecutes IP crime and trains prosecutors, law enforcement officers, and foreign delegates
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