WELCOME
Dear Summit Participant,
Welcome to Lansing, Michigan for the 2016 A-CAPP
Center
Brand
Protection
Strategy
Summit.
Since our launch in 2009 as the first academic body
focusing on the complexities of anti-counterfeiting and
product protection, we have built our Center through
close partnerships with brand owners. We work closely
with industry, and other stakeholders, to learn about
the brand protection issues of most concern to them and to develop
platforms of research, education and outreach that support their missions.
This Summit provides us an opportunity to further share our ongoing work
and insight exclusively with our brand owner partners. As you will see, the
agenda is based on cutting-edge research conducted by MSU faculty and
field-based lessons from industry and law enforcement. Our hope is to help
facilitate a dialogue of opportunities for industry to work with academia to
further data-driven, research-based anti-counterfeit and brand protection
strategy.
Please take this opportunity to further connect with the A-CAPP Center and
its staff, as well as to network with your colleagues, peers, and experts,
throughout the many and diverse formal and social activities we have
planned. We hope you find great value in this exclusive opportunity to
engage interactively in discussions about challenges and strategies in brand
protection—both current and emerging.
As part of your visit, be sure to take some time to enjoy the beautiful Michi-
gan State University campus in East Lansing, the fall colors and Great Lake
communities around Michigan, or golf at one of the many local courses.
Should you have any questions, please feel free to reach out to me or any
member of the A-CAPP Center team.
Best regards,
Jeremy M. Wilson, Ph.D.
Director, A-CAPP Center
Professor, School of Criminal Justice