Brand Guide | Page 26

FONTS
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9

FONTS

All fonts below are available for download in the iS Clinical Marketing Library .
PRIMARY FONT
Helvetica Neue LT Std 35 Thin
Helvetica Neue LT Std , 35 thin is to be used on the COMPANY NAME , BRAND NAME , and PRODUCT NAMES . This font should be used as the FIRST choice on all packaging , marketing pieces , web and print .
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
Helvetica Neue LT Std 45 Light
Helvetica Neue LT Std , 45 Light is to be used as a SECOND choice on packaging , marketing pieces , web and print ONLY if first choice is not legible and / or for printing restrictions .
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
SECONDARY FONT
Fruiter LT Std 45 Light
Fruiter LT Std , 45 Light is to be used on ALL OTHER COPY . This font should be used as the FIRST choice on all packaging , marketing pieces , web and print .
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9
Fruiter LT Std 55 Roman
Fruiter LT Std , 55 Roman is to be used as a SECOND choice on all packaging , marketing pieces , web and print ONLY if first choice is not legible and / or for printing restrictions .
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 1 2 3 4 5 6 7 8 9
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