2013 BRAND GUIDELINES
Why is the Use of Color Important?
USE OF COLOR
PRIMARY COLORS
Michigan State University’s colors are green
and white. The official green is represented
by the Pantone Matching System ink color
567 (PMS 567).
The College of Arts & Letters honors the
tradition of the university by utilizing the
official green.
The use of bright green symbolizes the
students of the college who have both
passion and skills to inspire, create, solve and
impact the world around them. The official
bright green is represented by the Pantone
Matching System ink color 376 (PMS 376).
PMS: 567
CMYK: C:82 M:0 Y:64 K:70
RGB: R=24 G=69 B=59
PMS: 376
CMYK: C:55 M:3 Y:100 K:0
RGB: R=130 G=188 B=0
MICHIGAN STATE UNIVERSITY
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College of Arts & Letters