1. TARGET – .Strategically select networking events. Only go to those events that will help your business or purpose.
2. MISSION – Determine your desired outcome. What is it that you want to achievge. Figure it out and measure your results.
3. ARRIVAL – Arrive early at events. Check nametags or registration lists to see who you can contact that will help your business. With the help of internet technology, you can find out information about attendees that will help you TARGET contacts.
4. CONTACTS – Target strategic contacts. Professionals in your desired industry or inerest are the preference, but getting to know colleagues and subordinates often provide helpful information. Reinforce existing relationships that you have and sstablish new critical alliances.
5. 30 SECONDS – Spend only 30 seconds per contact when at large events. That is the attention span in a group setting. Do not let your target move along before you do. Do not stick with one person throughout your networking time.
6. BUSINESS CARDS – 30% of traditional net workers fo get their business cards. Do not forget yours. Ask for theirs first then offer yours. Be memorable. Add as statement like, Don't give you business card out unless asked. "Now what are you gonna do with my card? throw it in the business card cemetery? and follow p with an invitation to your next event or even for coffee.
7. MODEM – People have a connection time just like a modem. Do not tell them your name immediately. Greet them and ask them a question then tell them your name. They are still processing you. Tell them your name twice (when you greet them and with the business card before leaving)
8. ICON – Get a simple hook for people to remember you by. It must be easy to remember. Make it like a slogan. Pepsi: You got the right one baby. McDonald’s: We love to see you smile. Nike: Just Do It. Jane Doe - Misses Fix-It.
9. NEXT STEP – Walk away with a commitment from those you are interested in. Don’t just say ‘let’s do lunch’, and don’t follow up. Decide who is gonna take responsibility. “I will call you tomorrow around 1pm to set up a meeting time.” is a better example. Also remember, handwritten notes are almost obsolete. This will make you memorable.
10. LIFELONG – Networking is not just an event. Make it a lifestyle. Stay on top of new events coming to your city and others of interest that may assist.