FAQ
EVERYTHING YOU WANT TO KNOW!
WHY BLNDN?
BLNDN is a treatment line that actually fixes the
structural integrity of your hair, so that you have a
strong canvas to build styling upon. Think of us as your
hair’s skin care, and everything else is the makeup!
WHAT IS OXIDATION?
Oxidation causes damaged, unbalanced hair. This is
done by either adding an oxidative agent like hydrogen
peroxide to our hair when chemically lightening, or
from the natural buildup of hydrogen peroxide in our
hair over time. The chemistry (and the side-effects)
from chemically lightening or naturally graying is the
same – even if we are covering it up! For more detials see
the spread on page 8.
WHO IS BLNDN FOR?
BLNDN is for compromised, or imbalanced, hair –
whether from chemically lightening, naturally graying,
or a little bit of both. Our formula is designed to be
weightless and residue free - you can add, you can’t take
away.
IS IT JUST FOR BLONDES?
No, blondes are just the worst offenders, and typically
the hair type that requires light weight care. Because the
damage of oxidation happens to all of us as we age, any
hair type can benefit from our line.
HOW OFTEN SHOULD I USE BLNDN?
Use daily! Best results are seen after 3-4 weeks, but
improved shine and softness are seen after the very first
application.
IS IT KERATIN SAFE?
Yes, BLNDN does not degrade chemical treatments such
as Keratin, Brazilian and Straightening Treatments.
HOW WILL I KNOW IT’S WORKING?
Most women see shine and softness improve after the
first use, and after a couple weeks, many see their hair
return to its original state before bleach or age took
its toll – the way it was intended to be. Our product is
truly lightweight and residue free – if you feel like your
hair is flatter, it is actually because your hair is now
healthy and there is no frizz to puff it out. If you desire
more volume, we set the foundation to add volumizing
products to. Same if you desire more slip – we set the
foundation to add your oils to. Over time your hair will
improve and will feel like hair - not product.
WHAT’S IN BLNDN?
The BLNDN Complex is in every one of our products
and consists of the highest quality natural plant derived
emollients to treat your hair: Camellia Leaf, Baobab
Seed, Pomegranate Seed Oil, and Murumuru Butter.
WHAT’S NOT IN IT:
BLND