Bizpreneur Middle East March 2021 | Page 38

Management

THE CASE FOR

BY UZAIR HASSAN

The playing field has changed, irreversibly. Jobs are not as readily available as the graduates coming out of colleges are. The gap is growing and will create a chasm too large to fill by government supported projects to create more jobs. A reality check is needed. Now.  

This is where Entrepreneurship comes in. An Entrepreneur is self-motivated and a risk taker/adventurer. Key traits to succeed in this highly complex & competitive entrepreneurial environment.

Statistically, the SME sector accounts for a sizeable percentage of multiple factors. The World Bank states that SME’s represent about 90% of businesses and more than 50% of employment worldwide. SMEs also contribute up to 40% of national income (GDP) in emerging economies.

In Dubai alone, SME’s make up nearly 95% of all companies, employing 42% of the workforce and contributing around 40% to Dubai's GDP. With these figures one cannot argue against the push for entrepreneurship.

The impact on any economy, given the above figures, is significant. It even helps the middle class grow, deepen & strengthen. With that in mind, pushing entrepreneurship becomes not only an urgent as well as a critical aspect, but one that requires a multi-pronged approach. Constraints and inefficiencies impact heavily on SME’s full potential & their performance is muted/stunted by several factors.

My personal experience setting up several companies as well as my experience as a

consultant helping others setup or run effective entities has brought out these 3 key aspects that require attention:

1)   The initial support: I have an idea. What do I do? What are the next steps? So many aspects to think about, including funding, business plans, product line, sales channels, customer segments, legal

company formation, hiring etc.  

Clarity and succinct presentation of one’s idea is key. Presenting an idea via a Business plan is the norm. New developments in this arena have created simplicity and ease while providing depth and linkages between the elements.

2)   Availability of funding - options: This aspect is heavily impacted by the geographical divide. Funding lines, which are more readily available in the west, are not that common elsewhere. Angel investors, Banks that support startups, Venture Capitalists (VC’s), Peer-to-Peer funding, Crowdfunding, Merchant cash advances, Factoring, Strategic partner financing, Convertible debt and so on. A whole host of options/channels. These are over & above the traditional funding options of banks, family and friends or self-funding etc. 

Government backing can also be initiated via grants & subsidies, tax holidays, setup support, non-profit community development finance institutions, incubators etc. Innumerable options, yet, in very limited quantities globally.

3)   Trying to do everything themselves: Entrepreneurs need to know their own strengths. If they are great in sales, focus. Let others take care of the rest. If you’re good with creating new design, then create. If one gets sucked into the day to day, your edge is lost. Know your strengths and focus. For creatives the day-to-day operational running of the ship, hiring of people, accounts keeping, controls/monitoring of performance, decisions regarding pricing, which have a business impact etc. all distract. Although these aspects are not part of the “business” the creatives may assume they run, they form an integral part of its success.

Uzair Hassan is the CEO of 3H Solutions Group. An ex-banker, a professor and a serial entrepreneur, Uzair is a Fellow of the Institute of Leadership and Managementand also a Fellow of the Chartered Management Institute. He is a member of Mensa and Advisor to the American Leadership Board.

www.3hsolutionsgroup.com

38 | BIZPRENEUR MIDDLE EAST March 2021

ENTREPRENEURSHIP