STARTUPS
scaling up with an
When transitioning from a start-up phase to a more established start-up (scale-up) phase, a suitable and carefully tailored L&D strategy is vital. Impact is made and driven by a learning culture that is clearly defined. It is designed to create a work environment that attracts and retains the best talent. That means, learning must be always available and meaningful, in a format that is easily accessible and consumable. Learning can and should take place in many forms, carefully chosen, depending on the audience and organizational needs. When scaling up, companies’ offerings and talent pools grow super-fast. At this point, it is necessary to invest smartly in learning.
1. Execution of a leadership development plan, giving loyal employees the chance to step up before the talent pool doubles.
2. Design and production of quick how-to guides, in microlearning format, for relevant and frequently used processes, equipment, services and products.
3. Creation of impactful learning videos for anything that is best consumable through video.
4. Hiring T-shape Head of Learning and Development, Learning Consultants, Content Writers, Storytellers, Videographers and Motion Graphic Designers.
5. Design and development of microlearning videos for any new services, products or updates.
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6. Choosing and implementing an AI-driven Learning Experience Platform (LXP).
7. Hiring LXP and Communications Leads.
8. Populating the LXP, driving learning campaigns, showing employees the new “happy place” of 24/7 learning and performance support.
9. Explaining to employees how to create and share learning content on the LXP.
10. Naturally growing a company specific most impactful and relevant learning ecosystem.
When first launching a start-up, it is easy for everyone to come together at the start of the day, remain directly connected to the company’s vision, and see the impact they are creating. Employees also share information and quickly learn from each other. As organizations grow, this becomes harder, so the need to find new ways of keeping people connected to the same vision and offer a positive agile learning environment that aligns with the fast speed of your growth is substantial.
It does not come as a surprise that employees leave when they see their own learning curve and excitement declining over time. Accordingly, it is essential to let people grow and always feel valuable. That is why setting up and living a sustainable learning culture is key. When first launching a start-up, it is easy for everyone to come together at the start of the day, remain directly connected to the company’s vision, and see the impact they are creating. Employees also share information and quickly learn from each other. As organizations grow, this becomes harder, so the need to find new ways of keeping people connected to the same vision and offer a positive agile learning environment that aligns with the fast speed of your growth is substantial.
With 18 years of professional experience in Learning and Development, Sabrina Spillner has been a pathfinder, adopting new approaches and technologies to create innovative learning solutions. These include blended learning, outside the box in-person training and engaging distance learning solutions.
www.linkedin.com/in/sabrinaspillner
Mohamed Tohami is a bestselling author and Egypt’s #1 motivation expert. He is also a professional member of the Global Speakers Federation.
22 | BIZPRENEUR MIDDLE EAST March 2021
impactful learning culture
BY SABRINA SPILLNER