The mattress industry is undergoing a remarkable transformation , fuelled by technological advancements like this . These breakthroughs are reshaping how people sleep , enhancing comfort levels , and improving overall sleep quality . To date , 20 , 000 individuals have gone through the Lab , with 30 % of them becoming return customers . “ Innovation is key to growth . It is no longer a luxury but a necessity for businesses to succeed in the modern era . I am always exploring ways to improve our customer experience and automate processes to increase efficiency , especially since we are celebrating our 25th anniversary this year . We ’ re undergoing digital transformation , just like other businesses that began at the turn of the century . ” With competitive advantage often derived from technology today , the willingness of millennials to embrace the new can create tension if the founders or current owners are reluctant . However , this transition needn ’ t be difficult . Learning how to communicate across generations , stepping back , and establishing processes and procedures can make the transition smoother . This is crucial to ensure the survival of family-owned businesses in the long run . “ As a family business we have to balance the needs of the business with family objectives and expectations . However , I feel incredibly lucky to have had a mentor like Mervyn . In the early days of the business , when he started , things were hectic . I was only six years old at the time , but I never saw my dad stressed or unhappy . He was always smiling . His attitude and demeanour have stayed with me forever . I ’ ve always known our purpose at Bed King , and as a close family , trust and mutual respect are at its core . Mervyn always listened to his staff intently , and I believe this is part of our success . It has resulted in the collaborative company culture we have today . Mervyn showed me that while entrepreneurship may not be glamorous , it can be gratifying , and perseverance goes a long way .” When millennials enter the workplace today , they come with a purpose . They seek growth and aren ’ t blinded by the pursuits of others or the rat race . They value mentors over managers . Bed King seems to align with these values , making it a sustainable choice for a family-owned business . To find out more about Bed King visit www . bedking . co . za and about Carla Ewertse- Myburgh visit https :// www . linkedin . com / in / carla-ewertse-myburgh-627379103 /