STEP 3: Create the Three-Scenario Analysis This is an opportunity to show your intuition, creativity, and Excel skills, so be sure to provide good examples here, for each scenario that you present. Analyze the Data As mentioned, analyze the data in at least three different ways. Each form of Data Analysis should be provided on a separate, appropriately labeled worksheet. It is expected that each sheet will be professionally formatted and clearly documented with titles, comments, and explanation. Remove any extra sheets so your workbook is as compact as possible when you turn it in. Go back and review your iLabs for assistance in completing the different types of analysis. There is a memo template that you will be using to present your analysis. The following are some examples of analysis you might wish to do.
• Sort by discount level. Have discounts increased sales volumes? Is there any discount level that appears to be more effective than others?
• Graph sales over time to see trends. Are there any peaks and lows in sales? Is there any time of year in which sales are highest? Lowest?
• Pivot the data to see total sales by quarter, country, category, and salesperson. Are there any highs? Are there any lows that need to be addressed?
• Subtotal the data. How are quarterly sales totals? Sales totals by salesperson? By country?
• Challenge Option: Perform What-If analysis. What if prices were raised by a certain percentage with a slight decline in sales? What combination of price increases and decline in sales makes the most sense? STEP 4: Prepare the Management Analysis Memo In this step you will use your Excel analysis, and prepare a write up of your results, using the Week 6 iLab Memo Template Microsoft Word document. Be sure to rename this file, using the file naming conventions shown above. As the template states, your memo should include any textual explanation of your analysis, to include any graphics that were