BirdLife: The Magazine December 2016 | Página 2

EDITORIAL Together we are BirdLife International Partnership for nature and people CONSERVATION IN A POST-TRUTH WORLD Donate to BirdLife and we’ll bring extinct birds back. Support us, and Dodos will soon run freely in your backyard and the skies will turn dark blue with endless flocks of Spix’s Macaws. Not credible? It doesn’t matter – we now live in a post-truth world. “Post-truth” is the Oxford Dictionary’s “international word of the year”. The prefix post doesn’t just mean “after”, as in after you’ve known the truth (like in post-industrial). “Post-truth” has a deeper meaning, like post-racial, and it refers to a context in which objective facts are less influential in shaping public opinion than appeals to emotion and personal belief. The use of the term spiked in the year of Brexit and Trump, and experts have decided to include it, formally, in the dictionary. Now, the truth is that… the “truth” is a rather hairy business, one we’ll gladly stay away from. History’s (mass) graveyards are full of innocents slaughtered by “truth-heralders.” So, purged of its eschatological nuances, the question is rather: do facts still matter? The link to the conservation community and its work is obvious, and far deeper than the bombastic propaganda against climate change science that found hospitality with some Trumpists and Brexiteers (pundits say not to worry about that, it was just a campaigning ballon d’essai). www.birdlife.org The problem is that we believe, among other things, in science and the scientific method: that’s OUR truth. Somehow we’re stuck in the Enlightenment and the French Revolution (head-chopping of royals aside, that is) and we really struggle with the idea that publishing anything but the results of a scientific paper is necessary. Our thought is: “print the data: the rest will follow”. Colours, images, feelings, values, narratives…? The Sunday papers and clickbait sites can deal with those. Without realising that this is, in itself, an anti-scientific position. Neuroscience long ago revealed the workings of our brains: we prefer narratives over facts. And we tend to choose facts that confirm and strengthen our narrative, and discard those that invalidate it. Narratives are complex beasts and depend on a number of factors, typically related to our culture, upbringing and family values. Values, despite the French Revolution, still beat facts 10 to 1. The acrimonious debate around the role of Facebook in US politics was related to this issue. Facebook creates “bubbles” of reality where users are provided only with the facts that confirm their internal narrative. That’s what “digital profiling” does for you. Great for sales; disastrous for democracy. So where does conservation stand in a world of people that pick and choose their facts instead of their opinions? There is no easy answer, but these are our two cents for this debate. This magazine’s main theme is “lists”: the Red List, the Illustrated Checklist. The “list” as a synonym, a metaphor even, of scientists’ hard work in systematically and relentlessly adding to human knowledge. You might, as some of us do, struggle to understand why it was necessary to split one species into twelve (see page 38), but it’s underpinned by solid science. And it doesn’t matter if this does not make America (or the UK) greater: we will keep providing facts (whilst also trying to convey a more convincing narrative). Reading through the many cases extracted from the new Red List, you will find confirmation of what you already know: human activity (logging, farming, fishing, trading) continues to be the main killer of our beloved birds. The challenge to achieve sustainable business practices is far from accomplished. Is the post-truth world one where environmental negationism wins over scientific evidence, predatory business over conservation demands? Many elements would suggest so. Whatever the future brings us, we will still be here, providing facts, and analyses, and using those facts and analyses to deliver solutions in the field. It might not be the “truth”, but it’s our way of being true to ourselves. Enjoy Luca Bonaccorsi Chief Editor BirdLife International BirdLife International is the world’s largest nature conservation partnership. Through our unique local-to-global approach, we deliver high impact and long-term conservation for the benefit of nature and people DECEMBER 2016 • BIRDLIFE 3