tech talk
getting back with an answer instantly, the other might be engaging till the client gets a response. As our associates work on addressing the problems we make every concerted effort to reassure them.
Q: How is your distributor network working? Any changes there?
We have network of channel partners and we communicate with them on an ongoing basis. The lead time for the product supply is important. Doing business based on the past trends is no more possible now. You need to plan in advance and forecast the future demands. Forecasting future market trends is the key to sustainable biosuppler business.
That is where the channel partners have to play a significant role. We are training them as well to make them sensitive to the industry’ s demands. We are asking them to come out of traditional model and use analytics to forecast which helps us in understanding the visibility of product requirement. It helps to be better prepared and
44 BioVoiceNews | March 2017