Founder & Global CEO Doceree
In 2023 , pharma marketers become assertive about AI
2024 will redefine life sciences landscape
Dr Harshit Jain
Founder & Global CEO Doceree
In 2023 , pharma marketers become assertive about AI
The year gone by witnessed an incredible evolution within the life sciences ecosystem , fuelled by unprecedented advancements in digital healthcare initiatives . With pharma marketers becoming assertive about the potential of Artificial Intelligence ( AI ) in creating solutions better and effective than ever before , the year witnessed a strategic inclination towards making data-driven decisions across diverse marketing dimensions . The year also witnessed a massive shift in ROI towards script lifts over HCP reach .
2024 will redefine life sciences landscape
As we step into 2024 , the landscape will continue to redefine itself , embracing personalized strategies that leverage AI and targeted engagement with endeavours of heightened precision in reaching HCPs . At Doceree , we are committed to spearheading this digital transformation , fostering fruitful global partnerships , and empowering the life sciences sector to achieve new milestones in a responsible , ethical and effective manner .
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