Bengaluru based ReshaMandi is a never before tried farm-to-fashion digital ecosystem for the natural fibre supply chain
One of the features of a digital marketplace is that it simplifies the unorganized sector with benefits like transparency in pricing , capacity , production planning for stakeholders , and digital payments through KYC to name a few . However , it isn ’ t always easy to convince the users , especially in agriculture , to adopt such platforms .
“ During the early days , it was difficult to convince the stakeholders of the benefits of using our platform . Having been used to the traditional methods it took a bit of persuasion to get them on board . However , when they witnessed the advantages of incorporating technology , all our stakeholders became our biggest supporters , says Mayank Tiwari , Founder & CEO of ReshaMandi , India ’ s first and largest farm-to-fashion digital ecosystem for the natural fibre supply chain .
BY RAHUL KOUL
An industry-first initiative , the Bengaluru based startup is a unique grassroots-level technology enabler that works with over 100,000 + farmers , 10,000 + reelers , 17,500 + weavers , and 18500 + retailers to digitize the entire supply chain . It allows them to buy the best products at a fair price , speeding up the time to market , and ensuring they have access to the best raw materials and testing tools . The platform aims to simplify the activities in the textile industry with the help of technology , with a primary goal to streamline the process and increase productivity and profits for all stakeholders .
“ With the help of our technology interventions and people-first approach , we have helped farmers improve their productivity by 20 % and boosted incomes by nearly 30 % enabling them to afford better quality raw materials , higher quality labour , fertilizers , and other essential
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