can be monitored carefully and regularly. Made in Britain clothing is associated with being unique and elite. 50% of boohoo clothing is made here so we should promote this aspect more. The price of clothing is similar when made at both locations which is a benefit for boohoo so there is not difference depending on the distribution channel. With the rise of ethical awareness manufacturing in the UK is more appealing due to high minimum wages and better conditions for workers compared to workers in Chinese factories which is one of the reasons why boohoo manufacturing in the UK. .When producing clothing in china the items will be shipped to the UK using cargo ships as they have large amounts of storage and are cost effective however this is a slow method and it can take weeks and be unreliable meaning the items may not meet trends in time which is a negative element of Boohoo's manufacturing. However slightly producing in the UK can be more expensive but is better for boohoo when meeting trends. In the Uk the factory in leicester is near the distribution in manchester however this could be on the same location to save even more time when getting products ready to give to the consumer. Lorries which are cost effective but have small storage are used to deliver products. Couriers such as royal mail are used by boohoo which can be expensive for the consumer but items can be quick and tracked.