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ten square games claims mlf angler of the year sponsorships
Fishing Clash signs on as official sponsor of MLF , MLF5 AOY awards
By Joel Shangle
The most prestigious prize in any tournament circuit – be it your local club or the highest level of professional bass fishing – is an Angler of the Year title . It ’ s the ultimate reward for season-long performance , providing the winner with a lifetime of bragging rights and an unassailable title .
Under a new partnership announced in mid-January by Major League Fishing , the AOY trophy for three of its circuits will also come with a lucrative cash award . Ten Square Games – creator of Fishing Clash , one of the most popular mobile games worldwide – agreed to a partnership with MLF that includes Fishing Clash ’ s title sponsorship of payouts to the Angler of the Year winners on the Bass Pro Tour , Toyota Series and Phoenix Bass Fishing League .
The Bass Pro Tour Fishing Clash AOY will earn $ 100,000 . Fishing Clash AOYs in the six Toyota Series divisions will earn $ 5,000 each , while 24 Fishing Clash AOYs in the BFLs will take home $ 1,000 apiece .
“ Winning an Angler of the Year means you ’ ve done all the little things right every single day of the year : It ’ s every single fish , every knot you tie , every hook you tie on ,” said 2023 Bass Pro Tour AOY Matt Becker . “ It ’ s extremely difficult to win that title – you can ’ t have one bad day all year . And that amount of money will change your life . It ’ s a heckuva bonus at the end of a long year where you ’ ve done your job well . I ’ m excited about the opportunity the Fishing Clash AOY provides all of us .”
The Fishing Clash AOY partnership is an extension of a marketing campaign that developed at the end of the 2023 Bass Pro Tour season .
Bass Pro Tour
Toyota Series
Phoenix Bass Fishing League
While the 80-man Bass Pro Tour field competed on Michigan ’ s Saginaw Bay , the 80-plus-million Fishing Clash players worldwide were provided the opportunity to participate in an MLF-branded special event on a virtual fishery programmed to resemble Saginaw Bay .
Through the new AOY arrangement , Fishing Clash will be visible throughout MLF ’ s broad menu of media , including television broadcasts on Discovery and Outdoor Channel , MLFNOW ! livestreams , social media , web and print — a comprehensive media spread that will connect the game and its players with the league ’ s dedicated audience of anglers and outdoorsmen . Major League Fishing will also reach a broad international audience of game players who are already connected to the sport of fishing through Fishing Clash ’ s best-in-class 3D game play .
“ Through our continued partnership with Major League Fishing , we are not just sponsoring an event ; we are showcasing our unwavering dedication to the sport of fishing ,” said Andrzej Ilczuk , CEO of Ten Square Games . “ This collaboration serves as a bridge between the virtual realm of Fishing Clash and the passion shared by outdoor enthusiasts worldwide . It ’ s more than a sponsorship – it ’ s a commitment to bringing together the virtual and real-world fishing communities , creating an immersive experience that resonates with anglers everywhere .”
For more information about Fishing Clash , visit FishingClash . game or download the Fishing Clash game on iOS or Android . For complete details and updated information on the Fishing Clash Angler of the Year races , visit MajorLeagueFishing . com .
12 MAJORLEAGUEFISHING . COM | FEBRUARY-MARCH 2024