Belle Vie February Issue 2 Belle VIe February Volume 1 Issue 2 | Page 90

Consistency

Consistency does not only deal with your blogging but also your branding. Do you have consistent branding for your prospective leads?

This is very important. You need to not only know your target market, who your audience is, but also choose a brand and voice for that audience to identify with.

At this point you’re almost there. Finally, you need to post frequently. Only then will all this effort show results.

When you post, try to customize everything. Be as original as possible. Organic content is how to gain the most traction in the online world.