Bath Salts Market Key Players, Trends, Growth Opportunities and
Industry Forecast till 2023
“The market is expected to be driven by properties for
industrial applications for personal care and home care
and increasing trend for young and glowing skin.
Moreover, in comparison with the other process, bath salts
are cheaper, which again fuels the market growth.”
Global bath salts market is expected to grow significantly in the forecast period owing to the increasing demand
for therapeutic and natural properties. Bath salts are the powdered elements that are added to the water for
bathing. They improve leaning of the body, enhance the bathing experience, and serve as cosmetic agents. To
enrich user experience, bath salts are also accompanied with beautiful colors and aromas. They exfoliate the
dead cells of the skin and make them soft, release muscle tension, and improve common conditions like minor
rashes, insect bites, feel calluses, etc.
The market is expected to be driven by properties for industrial applications for personal care and home care
and increasing trend for young and glowing skin. Moreover, in comparison with the other process, bath salts
are cheaper, which again fuels the market growth. In addition, increasing applications of bath salts in home care
and health care products are also boosting bath salts market.
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However, availability of substitutes is expected to hamper the market growth. Increasing stress problems are
expected to bring opportunities in bath salts market. The market is categorized on the basis of product type,
distribution channel, application, and geography. On the basis of product type, market is divided into crystal
salt, dead sea salt, atlantic salt, himalayan salt, epsom salt, and others. Himalayan salt is anticipated to lead the
market among others since it is the cleanest salt available with all kinds of therapeutic and nutritional properties.