FLW FOUNDATION
UPDATE
Join Us at Summer Camp
S
ummer camps are cool. If you’ve ever attended one,
you know what I’m talking about.
Athletic camps provide opportunities for high school
students to make new friends, have fun with teammates
and grow as athletes under the expert instruction of top
coaches and professional players. There are summer camps for basketball, football,
baseball, softball, soccer and now … High School Fishing.
As part of our recruitment, retention and reactivation efforts to help the
Recreational Boating and Fishing Foundation grow fishing participation to 60 million
anglers by 2021, an ambitious but achievable goal called “60 in 60,” FLW and the non-
profit FLW Foundation have partnered with Costa Sunglasses to host the inaugural
Costa FLW High School Fishing Summer Camp July 18-20 at Murray State University
in Murray, Ky., with daily activities on Kentucky Lake. The three-day, all-inclusive camp
is designed for serious high school anglers, parents and coaches who want to gain
an edge on the competition by getting hands-on bass fishing experience alongside
the biggest names in the industry.
Campers are also invited to put their skills to the test July 21 in the FLW
Foundation #MarshallStrong tournament benefiting victims of the Jan. 23 shooting at
Marshall County High School in Benton, Ky., where FLW is headquartered. The tour-
nament will be held on Kentucky Lake out of Kentucky Dam Marina. It will feature two
divisions – boat and kayak. One lucky camper will be selected to fish the tournament
with FLW Tour pro Scott Martin. The winner of each division will receive $1,000 and
the Costa FLW High School Fishing Cup. The entry fee is $200 per boat/kayak.
While camp is restricted to high sch ool students, parents and coaches, participa-
tion in the FLW Foundation #MarshallStrong tournament is open to everyone, includ-
ing middle school and elementary school students accompanied by an adult. You do
not have to attend camp to participate in the tournament. To make the tournament
even more fun, we’ve included nine categories (men, women, college, big fish, etc.) that
each team in the boat division can enter to earn a $500 bonus. The cost is $25 per
category, and you can enter as many as you’d like to increase your odds of winning.
Camp attendees will be immersed in instruction from top professionals and
industry executives. Students will learn the tools they need to take their fishing and
fishing-career readiness to the next level while parents and coaches learn how to
support them. FLW Tour headliners including Forrest Wood Cup champions Scott
Martin and Justin Atkins, Pennzoil Marine Anglers of the Year Bryan Thrift and Andy
Morgan, Costa pro Casey Ashley, and other top pros will be onsite to provide person-
al instruction on an array of topics for students, parents and coaches.
Sessions offered for students include boating safety, seasonal techniques, elec-
tronics, lure and rod building, equipment basics, fish care, and off-the-water necessi-
ties such as building a social media following, career exploration and resume building
for the outdoors industry. Seminars offered for parents and coaches include best
practices for sanctioned teams, optimizing individual and team performance, career
readiness, and fish care at weigh-ins.
Visit FLWFishing.com to register for the Costa FLW High School Fishing Summer
Camp and/or the FLW Foundation #MarshallStrong tournament. If you have specific
questions, please contact FLW Youth Director Scott Ellison at scott.ellison@flwfish-
ing.com. Camp participation is limited to approximately 100 students. If the camp fills
before you register, you will receive priority registration for 2019.
I look forward to seeing you at the Costa FLW High School Fishing Summer Camp
or an FLW tournament soon.
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Sincerely,
8
Trish Blake
President, Marketing Division
Please allow 4-8 weeks for delivery of first issue.
FLWFISHING.COM I May-juNe 2018