Barcelona 2015 | Page 10

Barcelona annual report Law firms need to be more innovative With businesses in Barcelona doing more legal work in-house, the onus is on law firms to become more creative in the types of services they offer clients Eugenia Jover Local companies in Barcelona are expanding their in-house legal teams, a trend that is putting pressure on law firms to offer more innovative legal services, according to Eugenia Jover, senior associate at Deloitte Abogados. Jover adds that it is more common for such companies to have in-house lawyers who participate in the business’ everyday activities. “We perceive an increase in internal legal advisory services at local companies,” she says. “They are increasing in size and becoming more specialised with greater involvement in day-to-day business.” According to Jover, such developments mean that the legal work that is now outsourced by companies tends to be that which involves a greater level of complexity. “This means that law firms have to adapt by offering innovative solutions – not only from a legal, but also from a business perspective – and provide enough added value to justify the client´s decision to outsource.” The increasingly global nature of many Spanish companies means clients more frequently need lawyers to advise on “international structures”, according to Jover. She adds: “Nowadays law firms should be able to offer homogenous and complete services while fulfilling their usual standards.” Jover says that, over the last year, there has been a significant increase in the number of foreign companies interested in investing in Barcelona. “At the same time, local companies have initiated international expansion procedures in search of new markets,” she adds. What are currently the biggest opportunities for law firms in Barcelona? “In the current environment, the main opportunities for law firms in Barcelona consist of giving support to the client throughout the whole corporative process as well as offering legal advice beyond the local level in a multidisciplinary way,” says Jover. She adds that this requires a “deep knowledge of the client´s sector as well as the client’s business”. Firms must get closer to clients José Ignacio Parellada With many clients expanding their in-house legal teams to reduce expenditure on external advisers, law firms need to strengthen their relationships with clients in order to develop a better understanding of their businesses, according to José Ignacio Parellada, partner at Ramón y Cajal Abogados in Barcelona. He adds that this trend is coming at a time when there is renewed business activity across a range of sectors in Barcelona, with M&A and foreign investment returning as important factors in the economic growth of law firms in the region. Parellada says that in recent years, law firms have been focusing on litigation, insolvency and labour law as companies restructured and laid-off staff, a scenario which presented a big challenge to clients. But law firms are once again focusing on corporate, M&A, Spanish companies’ expansion abroad and foreign investment as the economic conditions improve. “This shift in the trend is making law firms prioritise the medium and long-term 46 • IBERIAN LAWYER • March / April 2015 opportunities,” Parellada says. “The market has stagnated for seven years and there are still financing difficulties for Spanish companies, which offer opportunities for foreign investors.” He identifies industrial, IT and real estate as the sectors likely to see the strongest growth in the coming months, along with M&A. Parellada also expects that there will be more high value transactions in the near future. In the face of these changes, Parellada stresses the importance of law firms being skilled at advising clients on launching or expanding businesses outside Spain, as well as advising foreign companies investing in Catalonia. However, he adds that many companies have strengthened their in-house legal teams to cut costs. As a result, law firms must adapt, and forge a closer relationship with their clients to better understand their needs and expectations. This needs to be coupled with the necessary adjustments in order to be more profitable and competitive. www.iberianlawyer.com