Banker S.A. June 2013 | Page 63

INDUSTRY SURVEY Ultimately, the winners will be those banks that can execute flawlessly to achieve alignment to these long-term trends. KEY OBSERVATIONS • • • • The likelihood of new entrants into the South African banking market is regarded as low. The likelihood of a foreign entrant is considered to be higher than the establishment of a new local bank. Bank executives acknowledge the threat posed by non-traditional competitors, such as retailers and mobile service providers. Nearly half of respondents expect 10 - 15% of their after-tax profits to come from the sub-Saharan region (excluding South Africa) in the medium term, with Nigeria, Ghana and Kenya regarded as key territories for growth. • Growth potential, political stability and the availability of quality local talent are important considerations for executives when expanding across Africa. Big 4 reduce. In this scenario, the investor is therefore not Leading banks are also adopting a more The banks worse off. Participants viewed the growing level holistic approach to customer relationships. are foreca st to in of government attention towards the role of the They are analysing data to identify the vest banking sector in the economy as the third-most needs of customers and inform more important development affecting the sector. Most granular pricing decisions. Most banks respondents believe a twin peaks regulatory sighted their client onboarding processes model will benefit the South African banking as a differentiating factor; however, some system, despite some concerns about potential acknowledge that the efficiency of their each in regulatory duplication. onboarding processes could be improved. t ‘The evolving competitive environment, Attracting and retaining the right talent three yhe next ears. coupled with the external developments, will require remains a priority on the boardroom agenda. banks to continually rethink their strategies,’ Grosskopf This is even more of a challenge as authorities concludes. ‘Executives will need to adapt to new trends that continue to explore how best to regulate rewards in may manifest over the medium to long-term. This means constant the sector. evaluation of business and operating models. ‘Ultimately, the winners will be those banks that can execute STAKEHOLDER EXPECTATIONS flawlessly to achieve alignment to these long-term trends.’ Although banks are positive about forecast ROE levels, they do not Download the full PwC South African Banking Survey 2013 from expect these returns to recover to pre-crisis levels. However, PwC www.pwc.co.za. believes that given lower gearing levels, the cost of equity may also R3-R5 billion CONTACT DETAILS: PVC CARD PERSONALISATION SOLUTIONS Tel: 011 793 1654 | Fax: 011 792 4281 | Cell: 083 341 6102 Email: [email protected] | Web: www.eworx.co.za Edition 6 Subbed Banker 6 Industry Survey.indd 61 BANKER SA 61 2013/07/18 8:02 AM