Banker S.A. June 2013 | Page 21

FINANCIAL SERVICES to purchase equity in banks. Billions of rand in equity were transferred into the hands of black shareholders. The Charter expected banks to spend 50% of their procurement budget on Black Economic Empowerment suppliers. Coovadia says that by the end of 2008, about 62% of procurement budgets had been spent on Black Economic Empowerment suppliers. In driving access to cheaper financial services products, the Financial Sector Charter led to the creation of millions of Mzansi accounts, transactional accounts targeted at low-income earners and increasing the unbanked population. In 2008, more than 2.3 million active Mzansi accounts had been opened. Over three million accounts were active, according to the FinMark Trust, out of six million accounts that had been opened. A 2009 research paper commissioned by the FinMark Trust, The Mzansi Bank Account Initiative in South Africa showed that the percentage of people aged 16 and over in South Africa who were banked increased to 63% in 2008, up from 46% in 2004. This means that the banked adult population rose from 13.2 million in 2004 to 20 million in 2008. The unbanked population fell to 11.9 million in 2008, compared to 15.8 million in 2004. The FinMark Trust paper points out that the Mzansi account initiative exceeded the Financial Sector Charter target of opening just over 2.1 million active accounts by December 2008. South Africa’s banking industry took further steps to improve the Mzansi offering by opening up cheaper products which catered for the low-end and the unbanked markets. Increased competition among South African banks contributed to the creation of more innovative products that