Banker S.A. January 2014 | Page 15

implementing the National Consumer Financial Education Strategy. ‘As the banking industry strives to increase access to basic financial products and services, it is important that people are empowered through financial education and literacy. This will ensure that the right financial behaviour and attitude is cultivated, and that people acquire the requisite skills to engage financial institutions and better understand products and services,’ says Fikile Kuhlase, senior general manager for Socio-Economic Growth and Development at The Banking Association South Africa (The Banking Association). In underlining the need for consumer education in the country, Kuhlase points to negative data, which shows – among other challenges – that an estimated 67% of adult South Africans do not save. About 9.6 million (about 47%) of the 20.2 million credit-active customers have impaired credit records, according to the National Credit Regulator’s (NCR) data. ‘Debt is crippling consumers and it leads to a downward spiral into poverty, resulting in a debt trap, thus encouraging a savingsoriented approach to life is essential. Savings help individuals and families create a buffer during hard times and to achieve long-term goals. As the industry strives to bank the unbanked, it is therefore essential to have the newly banked educated,’ says Kuhlase. The FinScope Survey shows that in 2013 an additional 3.5 million people were “banked”, an increase from 67% in 2012 to 75% in 2013. FinScope says the increase in the banked population was driven by the roll-out of the South African Social Security Agency system and organic banking growth. ‘Debt is crippling consumers and it leads to a downward spiral into poverty, resulting in a debt trap, thus encouraging a savings-oriented approach to life is essential.’ Edition 8 Consumer_Education.indd 13 BANKER SA 13 2013/12/20 9:37 AM