Baltimore Experience Playbook August 2019 | Page 8

Why Baltimore?
National
advertising
campaigns
Our campaigns are created
to encourage exploration
and hands-on experiences,
positioning Baltimore as
a must-see destination.
What sets Maryland crabs apart? Hearty local crabs that are steamed, never boiled. – Photo by Jason Varney Photography
MAKE TIME FOR
Tradition
E ating Maryland crabs is a communal
experience. You can’t learn how to do
it alone. It’s best to have a veteran or
two by your side to show you what
to crack, what to pull and where to
dig in. You need buddies who will
grab the next bushel, order another
round of beer and bring lots and lots
of napkins. It takes time, it takes
effort and it’s better in the sunshine
of a lazy afternoon. Slow food isn’t a
trend in Baltimore; it’s a way of life.
And dining here isn’t just about an
outstanding meal — it’s about the
memories and the friends you make
along the way.
BALTIMORE.ORG > SAVOR THE MOMENT WITH US
2800_VISIT_8x10.875_BonAp.indd 1
3/14/19 10:37 AM
“Savor the Moment”
Culinary Campaign
Baltimore is one of the few major
cities where locals and tourists can
enjoy an analog weekend, taking
part in traditional and emerging
food experiences.​
Where you’ll see it
Left: The art of mixology at Minnow. Above (clockwise): Sampling the spirits at Old Line Distillery; taking it easy in the Elk Room; what’s on tap at Union Craft Brewing.
MEET YOU FOR
A Drink
In both senses of the phrase, Baltimore is a spirited town. When the workday ends or the weekend
arrives, our neighbors get together, share laughs and tell stories — many true, a few tall — with a
glass of something tasty in hand. Come for a visit and we’ll introduce you to the makers and creative
entrepreneurs behind our buzzy cocktail bars, local taprooms and whiskey-tasting lounges with
distilleries on-site. In Charm City we celebrate those who craft good times, and guarantee that fresh
tastes are only a shaker away.
BALTIMORE.ORG > SAVOR THE MOMENT WITH US
8
Southwest Magazine, Better
Homes & Gardens, Saveur, Bon
Appetit, Oprah, Real Simple, Sports
Illustrated, Preservation Magazine,
east coast digital placements.