Bajan Sun Magazine - Caribbean Entrepreneurs Vol1 Issue 8 | Page 30

BAJAN SUN MAGAZINE A rmstrong Manufacturing Ltd. (AML) is a Barbadian owned and operated manufacturing company that originally started production in 1970. In the 1970’s and the 1980’s AML had manufacturing contracts for Lucozade and Ribena, which were exported throughout the CARICOM region. With trade liberalisation in the 1990’s these contracts went to China and AML was left with only Claytons Kola Tonic (CKT), a brand that they purchased from Beecham in UK (the then owners) in 1993. AML continued to produce CKT and launched an early version of Kick in 1999 but without the other lines, there were not enough sales to justify maintaining the costly infrastructure for a production facility. An arrangement was made in early 2001 with West Indies Rum Distillery (WIRD) to acquire the bottling line and to contract manufacture CKT and Kick for AML. WIRD’s equipment was unsuited to producing Kick and a decision was made to discontinue production of this item in late 2001. WIRD continues to manufacture CKT under AML’s supervision. Kick was relaunched in a new format in 2007 being contract manufactured by the Barbados Bottling Company. In 2012 Kick was switched into a can and OCT 2014 with the introduction of Banks new canning plant, it is currently produced by Banks Breweries Barbados Ltd. It is now called Claytons Kola Kick to emphasis the Kola Nut of West Africa which is at the heart of this natural energy drink. AML works closely with the bartenders and mixologists of Barbados to bring the Claytons family of products to the attention of locals and tourists alike. Most rum shops of Barbados will carry the 375ml version of Claytons as both CKT and Kola Kick are very popular as a chasers with any alcohol, and also popular as a mixer for those not drinking alcohol. Armstrong Agencies Limited (AAL), a Barbadian Distribution Company formed in 1993 and is owned and operated by Barbadians. AAL is an importer, wholesaler, distributor and marketing company that serves Barbados and some of the Caribbean islands. Its best known brands are Cadbury chocolates, Ritz and Oreo cookies, the Swiss range of condiments and pasta from Trinidad, Sunshine cereals also from Trinidad, Lasco products from Jamaica. AAL and B&B wholesale co-distribute Claytons Kola Kick. www.bajansunonline.com/MAGAZINE/ | [email protected] | @BajanSunOnline