Bajan Sun Magazine - Caribbean Entrepreneurs Vol1 Issue 6 | Page 14

BAJAN SUN Bajan Sun Magazine MS. DESIRE! Emerging onto AUG 2014 A STAR IS BORN the With an ever-growing international fan base, Desire has her own international music scene television show Desire’s World that showcases all things Caribbean. back in 2008, Louise In addition to her television show, Desire has embraced the business or side of entertainment, launching her own Public Relations Firm Sterling-Jackman ‘Desire’ as is her stage name Desire&Aspire. has consistently worked to make sure each Beyond being a performer, Desire is shaping up to be a media hit is better than her last. powerhouse and a household name. With her distinctive sound and Branded natural ability to captivate an audience, Desire has no plans of the Soca Songstress, Desire takes slowing down. pride in fusing magical Q & A with MS DESIRE: melodies with captivating, Caribbean rhythms. With her solid musical background from prestigious performing arts academies such as NLPAC and Sylvia Young, Desire is certainly no stranger to the stage. Born in the UK, with roots embedded in the Caribbean from her Barbadian mother and Jamaican father, Desire began her career at the tender age of seven and has shared the stage with some of the top Caribbean acts including, Bunji Garlin, Machel Montano and Alison Hinds; just to What caused you to seek a career in music? I have been singing since the tender age of six. Music has always been a part of my life as, for as long as I can remember! My dad was a music producer, producing music for various international artists and soon after he started his own record label Body Music. Up to this day he still owns the longest running music store in London, specializing in Caribbean music. 2. What's your passion in music and your favourite genre? name a few. Music is my escape. I’m facing Earning the title of UK Whenever Groovy problems or feeling down back Soca in Monarch this music is the answer. Some numerous award-wining people keep a diary. I write artist destined for songs! I love all types of greatness. Her undeniable music, but of course my natural talent was noticed favourite by talent scouts Music! is 2012, from genre Soca is Soca music is MTV, where she was euphoric! Listening to Soca shortlisted for the MTV’s music can literally make Brand New competition you feel like you have no for both 2013 & 2014, worries and turn your frown which led to her music upside down!! being added to the inflight entertainment of all I love it! British Airways flights. www.bajansunonline.com/MAGAZINE/ | [email protected] | @BajanSunOnline