BAJAN SUN MAGAZINE
Q&A with Ceejay - Owner and Manager of StrateUp
Productions:
Q: What do you aim to achieve through StrateUp
Productions?
A: When people hear or see the name StrateUp
Productions hopefully they would associate us with
something positive; we want you to see us as a partner
that enables you to share your message to a worldwide
audience, and we’re committed to serving clients of any
size or budget in excellence and with integrity.
In addition to doing my best to honour the various
multimedia requests of my clients, StrateUp breathes life
into many other initiatives. I’m passionate about using
the entertainment medium to inspire and uplift lives, so
whether
it
is
our
broadcast
network
WordInSong247.com Radio or our event arm
SetSailEvents.com, I want to impact lives positively with
spiritual soul food.
Q: What would you say are some of your greatest
challenges as an entrepreneur in this field?
A: I would say that this field is highly competitive in
certain key areas, like graphic and web design for
example; I jokingly say that everybody is a web designer
now, although many of my clients come crying after
using one of them. Educating and eliminating certain
misconceptions is very challenging at times, but I’m
dedicated to building healthy relationships with my
clients, so we do our best to help our clients understand
how we can help them communicate their message.
Often times some clients are apprehensive, not thinking
big enough and limiting themselves with the thinking
that they have to have an exorbitant budget to achieve
good success; but that is often not the case.
DEC 2014
As for our Broadcasting Network WordInSong247.com,
I’d say that although Internet Radio is one of the fastest
growing on demand communication mediums today,
surprising many still don’t understand it. I get a lot of
questions about how we do what we do, and if we’re
really having an impact, but when people tune in and
experience it themselves many of them become avid
listeners.
In regards to the new arm of our event management by
way of Set Sail Events, producing our own calendar
conferences is new to us, we’ve produced and done
event management for others but releasing our own
conference series will come with many challenges I’m
sure, but we’re excited and looking forward to it.
Q: What are some of your achievements within your
business?
A: Well I guess it would be easy to name, drop and talk
about some of the inspirational people I’ve had the
honour of meeting and working with or for. But honestly
the greatest achievements for me are those achieved
behind closed doors consulting with clients. I’m really
grateful, knowing we’ve played a small part in making a
HUGE project a success, additionally I love
experiencing the joy my small to midsized clients get
when they achieve their goals, that is the ultimate
achievement.
How have you dealt with your business challenges or
how do you propose to deal with those challenges?
That’s a very good question, I’m always in school
because every moment is a learning moment, and we’re
as good as the last project we worked on. Every project
comes with its unique challenges, and every project is an
opportunity to learn.