Baird’s Retirement Guide for Women | Page 23

About Baird

At Baird , we like to think we ’ re different from most other financial services firms . Because we ’ re privately held , we ’ re free to focus on our clients ’ best interests instead of the short-term expectations of outside shareholders . And because Baird is employee-owned , we all have a personal stake in our clients ’ success .
But perhaps most important is the culture that ’ s guided us since our founding in 1919 . It started with a simple idea – that our clients always come first . But the more we came to know and care about those clients and the things that mattered most to them , the more we understood our business was about trust , partnership , shared values and better futures . That understanding carries with it a responsibility but also pride in knowing it brings out our best in everything we do – for our clients , for each other and our communities .
We ’ d like to share with you our story and how a true financial partner can make a difference in your life . Visit bairdwealth . com and discover the Baird difference for yourself .
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