Bachelor Degree Programs at EFSC | Page 16

SPECIALIZATION: SALES AND MARKETING MANAGEMENT
SALES AND MARKETING MANAGEMENT
BACHELOR OF APPLIED SCIENCE IN ORGANIZATIONAL MANAGEMENT

SPECIALIZATION: SALES AND MARKETING MANAGEMENT

WHAT IS IT?

Every industry can utilize the skills of a trained sales and marketing specialist since sales in the public and private sectors are a direct result of effective marketing strategies. This specialization is intended for students with an interest in increasing their knowledge in the areas of sales or marketing or for those already holding positions in the career field. Students complete coursework relating to consumer habits, inventory management, accounting, organizational communication and behavior, economics, and market research.
Sales & Marketing Management Possible Positions
Job Growth by 2032
Median Salary
Advertising, Promotions, and Marketing Managers 413,300 $ 156,580
Sales Managers 577,200 $ 135,160 Market Research Analysts 985,200 $ 74,680
All data is taken from: BLS( Bureau of Labor Statistics) • O * NET Online • PayScale
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