Ayres Knowledge Center INDentrification Via Placemaking | Page 6

Figure 5 - The Sheridan Iron Works 3D Digital Animation flies the viewer past a reimagined building, teaming with activity to
illustrate the redevelopment potential.
Significant investment can be secured simply by generating a motivating vision and effectively
delivering the storyline. Using 3D animated video, today’s spectators have the opportunity to
immerse themselves in the future of a district to all but touch the changes that wait just around the
corner. Digital animation can help to bring to life a streetscape that’s currently nothing but
crumbling curb merging into a hardscrabble frontage of weeds and gravel.
The Sheridan, Wyoming, Iron
Works Building is located
adjacent to a thriving Main Street
District and has the iconic
potential with its eye-catching
vintage roof sign. However, the
condition of the public realm
surrounding the property presents
issues for developing an active hub
that can pull tourists and locals
alike from the primary downtown
core
into
this
emerging
revitalization area. Using 3D
digital imagery, the project is able
to demonstrate the dramatic impact
sidewalks, streetscape, seating
spaces, and public art can have on
the environment.
Figure 6 - The Sheridan Iron Works streetscapes show animated street life with
pedestrians interacting and walking on spaces that are currently unattractive
and lack placemaking elements to support active uses within the building.
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